Our Tasty Brains

Could our brains be wired for unhealthy food choices?[shareaholic app=”share_buttons” id=”15180628″]Last fall, I attended a behavioural economics conference in Denmark, where guest speaker Antonio Rangel, a professor at the California Institute of Technology (Caltech), discussed his results from a neurobiology and economic study on how people make value-based decisions. Dr. Read more…

Post Foods Consumer Scam

Is deceptive labelling deceiving you? The other morning when I sat down to breakfast, I was absolutely floored (literally, not physically!) by Post Foods’ deliberate attempt to deceive consumers. I’ve eaten Shredded Wheat for years and am both saddened and frustrated by their labelling attempt (more like marketing ploy) to Read more…

The integrity of Chipotle's GMO free marketing

Conning the Consumer

Chipotle’s move to go Non-GMO Last week, Chipotle, an American fast food company, announced that it has removed all GM ingredients from the menus of its 1800 chain restaurants. In its announcement, we at SAIFood feel there are numerous errors that need to be corrected. Chipotle’s announcement states: …the food Read more…

Agri-vated over Bacon!

I enjoy grocery shopping, but I’m increasingly becoming agri-vated by labelling and how food companies misuse labels to market products to consumers. Don’t get me wrong, product labelling and marketing is important, companies know how to catch my eye and convince me to buy their products; nevertheless, I’m becoming agri-vated Read more…

GM Apples or browning apples, its your choice

The Apple of My Eye

Genetically Modified Apples My kids love apples. I can’t even fathom how many times I’ve wished I could have included sliced apple into their school lunches when they were in elementary school. The inability to include apple slices in children’s school lunches is something that has not only frustrated me Read more…